Background

Wine trade champions invited to visit Tasmania!

Wine Tasmania is hosting another personalised wine adventure for ten champions of the island’s outstanding wine this October 2025.

The island’s world-renowned sparkling will be on ice and a stellar line up of Tasmania’s wine across all its diverse styles is set to be served alongside the island’s famed produce across the itinerary. The visit provides a behind-the-scenes experience of island life and includes flights, accommodation, local produce, transport and (of course) plenty of exceptional Tassie wine for successful candidates to enjoy.

Held on 5-7 October, the visit will be based around the island’s north and is supported by the Tasmanian Government. The visit is open to people who are directly responsible for wholesale wine purchasing within their mainland-based restaurant, wine bar or wine retail business, with applications assessed on a competitive basis.

Limited to ten participants in total, one individual will be selected by Sommeliers Australia and will have the chance to host a post-visit masterclass in their home state in collaboration with the organisation.

Wine Tasmania’s CEO Sheralee Davies said:

"We’ve been really impressed by the high quality of interstate wine trade applicants for this popular visitation program, which has brought more than 150 influential buyers to Tasmania over the past ten years. With spots on each trip in high demand, it’s been both exciting and humbling to see how much awareness and appreciation for Tasmania’s top-notch wines - and the people behind them - has grown."

"These national trade visits are a great way for our guests to personally experience Tasmania’s wine scene. They get to meet the growers and makers, explore regional areas, and really get a feel for what makes our wines some of the best on the planet. With demand for Tassie wines often outstripping supply - and some wines hard to find off the island - these trips help build important connections between our wine producers and some of the best restaurants, wine bars, and retailers around the country."

Applications for Wine Tasmania’s October 2025 National Wine Trade Visitation Program are now open, closing on 5 September, with selected participants confirmed from 10 September and the visit taking place on 5-7 October 2025.

Further information available at winetasmania.com.au/trade-visit or by contacting Wine Tasmania on 03 6223 3770 or mail@winetasmania.net.au.